Dec 29
Local Internet Marketing is all about focusing on your market and area and to ensure that people in your area know what products and services which you are offering.
Traditional Local Marketing focused on junk mail and flyer distribution,  (essentially spray and pray), spraying the whole area hoping to get a bite from someone before they through the junk mail into the rubbish.
Local newspaper advertising is going to get you into the lounge room of  your potential customers in your area and they will only see when browsing through the newspaper the week then newpaper is released, after which you must re-advertise in the newspaper to be seen again, the larger display ads becoming more expensive than the local classifieds. Heaven fobid if you want to be near the front of the newspaper or to be on a right hand page(odd page number), you will be paying more for each addition.
How would you like to be visible 24 hours a day, to be at the finger tips of everyone searching and costing less than a display ad of 3cm x 1column in your weekly newspaper (contract period of 13 weeks).
Local Internet Marketing, allows you to get similiar exposure to though with big advertising dollars, On the Internet a small business can appear to be a large business by being on the front page of google and showing up in the search results for your market segment and area.
By Targetting your area and your specific market, together we can dominate the google search results; so that you can appear on the fron page of google for all the phrases your customer is searching for.

  • Did you know that not all web pages get indexed by google
  • Did you realise that very few people go past the 2 page of the google search results…
  • Are you aware that your website will most likely not be optimised for google
  • Did you know that some SEO Companies just use pay per click
  • Did you realise Sponsored links can be subject to click FRAUD

Do not waste any more time (or money…) on advertising that does not work

Dont Hesitate,  learn how you can increase your operating profit

Benefit from Improved Return on Investment


Dec 19
One of the hardest aspects of any SEM/SEO campaign is to write articles and submit them to article directories and to PR directories. However in doing all this, the article needs to be unique,  so how do you submit a different article to many many directories and not incur the wrath of the Google Duplicate content Penalty.
When you first start out you may try to rewrite the article several times to submit to just several directories, however you can only manage 2-3 article for several hours work, and that was not including the time it took to write the original article.
Other will tell you that you only have so many hours in the day and that you need to outsource this type of work so that you are free to work on other aspects of your business. This mean you need to find good article writers and good rewriters. A process of trial and error to find good outsourced writers.  All the while it is costing you money to have these article written and then you will only get a handful of articles.
After more trial and error you hear the term spinning, when I were growing up “Spinning” was an exercise class where people got on stationary bikes and pedalled to music and the tempo. Spinning whe it comes to Article Marketing refers to creating more unique articles, using a specific spinning syntax in the article. This was a huge advancement in creating new uniqque articles much faster. The only problem was that you needed to get a tool to find synonyms for the words in your article, you then needed to manually insert those synonyms into the article and then you needed to purchase the software to spin the article multiple times.
Along came the auto spinner software, these worked to a degree provided that you had a fairly large article to begin with, and worked by reshuffling the paragraphs or deleting paragraphs from the article. Some of the more advanced had their own synonym database in the software and pulled in synonyms directly from these, unless you read the article it; there was a tendency for the article to become gibberish.
Markov engines have been around are are reputably more accurate than other software, however these are usually on a month by month subscription (ranging from $30 per month to $100/month depending on the level of service required) and when  you are just starting out then these are not really suited and the article still needs to humanly edited.
With all these different approaches, one aspect has been ignored in the discussion so far, and that is of the learning curve, having to spend hours upon hours to learn how to use the software to create new and unique articles. In many cases; the time to learn how to learn the software, actually exceeds the time to create a second or third article. In vain you persist as you realise that you will save time the next time around, however the time to use it next time around still takes considerably longer than a normal rewrite as you are building your own personal synonym  database.
The latest incarnation is a piece of software that has in excess of 30,000 synonyms in the database (this can be added to by yourself) and allows you to highlight the the words you want to spin, you select the synonyms and then can replace all
The software is called Magic Article Re-writer and it is the only article re-writing software i can can honestly endorse as definitly saving you time and effort
Learn more about Magic Article Re-writer Click Here!
Jun 26

NEIS Students and Start up Businesses
Regardless whether you are a NEIS student or just starting your own business, Aus eCom Connections can help you get online quickly and efficiently without costing you an arm and a leg. Aus eCom Connections is able to offer a number of plans to assist NEIS students and Small start up businesses such as:

$20 per year business email adress (x3)
[...] Continue Reading…

May 03

SEO seminars are a great place to start optimising your web site; taking a web page which may have no clear direction or call to actions, to a web site which Google finds interesting and relevant.

Google will start to index your web pages and your customers will find your business on the Google Search Engine Results Page. Page 1 of Google the most valued internet real [...] Continue Reading…

Mar 17

Selecting a WebSite Designer
Selecting a Web site designer is a difficult process,

How do you know the company will work with you, and take on all your requirements.
Will you be geting value for money…..
Will the web site be effective in bringing in customers to your business..?
Will I even be visible in google after my web site is designed and
How long will it take to be included into [...] Continue Reading…

Mar 17

A Freelance SEO (Search engine optimisation) consultant is a consultant who looks after your internet presence to ensure that your business can be found in the Google Search Engine Results Page. If you are not on Page 1 of Google, your potential customers are not going to find you.

Very seldom do internet users move onto page 2 of Google or beyond. Rather when your customer does [...] Continue Reading…

Mar 15

Search Engine Optimisation is a process where by you want to optimise your web site for a number of different reasons

To obtain rankings in the natural search engine results (free listings), a site needs to have relevant content presented in the correct technical way. Truly successful SEO projects require the use of a disciplined approach and proven methodology. Aus eCom Connections approach to SEO has been [...] Continue Reading…